Connecting Cultures,
Guaranteed KPIS
Our Company
OmniCultures is the programmatic company that connects brands with multicultural audiences in the United States through curated and optimized deals.
We combine technology, strategy, and expertise to fully leverage the potential of programmatic advertising.
Why Choose Us?
01
Guaranteed KPIs
CTV: 95% VCR
Video: 80%
Display: 75% viewability
02
Brand safe inventory
IVT + brand-safety certified
03
Exclusive audiences
Priority access to Hispanic,
African-American & AAAPI
04
Flexible pricing
Configurable bid floor for your strategy
05
24/7 Optimization
AI adjusts bid & frequency in real time
06
Predictive ML
AI prioritizes inventory with higher conversion odds
01
Guaranteed KPIs
CTV: 95% VCR
Video: 80%
Display: 75% viewability
02
Brand safe inventory
IVT + brand-safety certified
03
Exclusive audiences
Priority access to Hispanic,
African-American & AAAPI
04
Flexible pricing
Configurable bid floor for your strategy
05
24/7 Optimization
AI adjusts bid & frequency in real time
06
Predictive ML
AI prioritizes inventory with higher conversion odds
Multicultural
Audiences in the U.S.
Hispanic / Latino
- 62+ million people (\~19% of the population).
- Diverse backgrounds (Mexican, Puerto Rican, Cuban, Central and South American).
- Bilingual (English/Spanish), with high consumption of CTV, mobile, and social media.
- Brands aim to connect through family values, culture, and heritage
African American
- \~14% of the population.
- Strong affinity for entertainment, sports, and music content (hip hop, gospel).
- High engagement with digital media and mobile video.
- Seek authentic representation and cultural respect in advertising.
Asian American
- \~7% of the population and rapidly growing.
- Highly concentrated in urban areas (California, New York, etc.).
- Internally diverse (Chinese, Indian, Filipino, Vietnamese, Korean, etc.).
- Strong digital presence and high purchasing power.
Native American / Indigenous
- Small community (\~1.5%) but culturally significant.
- Strong ethnic identity and community values.
- Focus on authentic representation, especially in social and educational content.
Multiracial and Emerging Minorities
- Increasing due to mixing and migration.
- Seek inclusive, representative content without stereotypes.
PMP Deals by Verticals + Curated Audiences
PMP Deals by Verticals + Curated Audiences
How to Integrate?
Open Market
Activate the Deal ID directly in your DSP
Seat ID
Offer it to direct clients under your own seat.
Public Library
Add it to your marketplace and earn incremental revenue